Use when a partnership runs inside a regulated frame: payments scheme rules, federal vehicles, tenders, or medical education — frame first.
Instructions your experts follow when using this skill.
Use this when a partnership runs inside a regulated frame — payments scheme rules, federal contract vehicles, public tenders, or medical education programs. Start from the motion in play, the governing rules, the partner's standing, and the Legal or Compliance owner.
Which regime governs, which clauses bind us, and who in Legal or Compliance owns the interpretation.
Regime questions are asked before the motion is designed, never after it is half-built.
Each step names its rule citation, or it stays INFERENCE.
Dated entries per check, flag, and ruling, each with its owner.
A flag pauses the motion until Legal or Compliance clears it in writing. A verbal clear is not a clear.
Standing per motion, the flags and their cures, and the continue, pivot, or exit call with its evidence.
The frame brief, the motion plan with its rule citations, the compliance log, and the quarterly standing read.
No Legal owner means the owner holds compliance until one is named, and nothing regulated leaves. Unclear rules mean pausing with the question drafted for counsel, never proceeding on a guess.
No bid, filing, dispute response, or regulated communication goes out without your explicit yes.
Phrases that help your experts find this skill.
When the user wants to create or update their product marketing context document. Also use when the user mentions 'product context,' 'marketing context,' 'set up context,' 'positioning,' 'who is my target audience,' 'describe my product,' 'ICP,' 'ideal customer profile,' or wants to avoid repeating foundational information across marketing tasks. Use this at the start of any new project before using other marketing skills — it creates `.agents/product-marketing.md` that all other skills reference for product, audience, and positioning context.
When the user wants to research, profile, or analyze competitors from their URLs. Also use when the user mentions 'competitor profile,' 'competitor research,' 'competitor analysis,' 'profile this competitor,' 'analyze competitor,' 'competitive intelligence,' 'competitor deep dive,' 'who are my competitors,' 'competitor landscape,' 'competitor dossier,' 'competitive audit,' or 'research these competitors.' Input is a list of competitor URLs. Output is structured competitor profile markdown files. For creating comparison/alternative pages from profiles, see competitors. For sales-specific battle cards, see sales-enablement.
When the user wants to conduct, analyze, or synthesize customer research. Use when the user mentions "customer research," "ICP research," "talk to customers," "analyze transcripts," "customer interviews," "survey analysis," "support ticket analysis," "voice of customer," "VOC," "build personas," "customer personas," "jobs to be done," "JTBD," "what do customers say," "what are customers struggling with," "Reddit mining," "G2 reviews," "review mining," "digital watering holes," "community research," "forum research," "competitor reviews," "customer sentiment," "PMF survey," "product/market fit survey," "customer interview questions," "interview outreach," "Sales Safari," or "find out why customers churn/convert/buy." Use for analyzing existing research assets, mining online sources, AND running primary research (interviews and surveys). For writing copy informed by research, see copywriting. For acting on research to improve pages, see cro.